Oftentimes we get customers leaving reviews saying how they've been using a particular makeup for years. When we see that, we absolutely believe it--because when they say years, they really do mean years. Some of the oldest makeup being sold today dates back to the 50s and even 30s. Obviously they've changed packages and formulas, but the essence of the product hasn't changed much.
Such is the case with Revlon's Super Lustrous Lipstick. During our research we came across magazine ads dating back to 1987. It's rather surprising to see that they haven't changed the packaging much; It's still its signature gold and black lipstick tube with bullet-shaped tip. Still, some of the things that have changed are the colors, the formula and the size of the Revlon logo on the tube.
Today, Revlon has about 87 shades of Super Lustrous Lipstick available for purchase at selected places. There has been a variety of special editions, limited editions, and signature editions throughout the years but those 87 seem to be the current "final cut."
At BuyMeBeauty we have 88 shades in stock at the time of this blog post. These 88 shades can be broken down into 63 current colors (not discontinued) and 25 discontinued colors. One of the best qualities of this collection is how well all the colors compliment most skin tones and that's something that Revlon has advertised extensively. A remarkable move, especially during the late 80s.
Let's take a closer look at these shades!
You might be able to find some of these 63 shades at your local store but colors may look different than what we have in stock.
For example some colors used to have a pearl or creme finish like 405 Silver City Pink (which we have in pearl). Revlon's currently selling it but there’s no indication as to whether it’s the creme or pearl one. Additionally, some colors look lighter than what we have in stock like 463 Sassy Mauve.
What's really interesting about the life of this lipstick is how little the colors have changed overtime. They've changed them to be lighter or darker and given them a different name, but they've essentially remained more or less the same.
Something that they've done a lot has been Limited Editions and Special Editions. These lipsticks came in different packaging and the colors were unique to the promotion. Some of the special editions were inspired by celebrities, others were simply a different collection of colors different from what they usually have.
For example, Revlon has one shade currently called Love is On that seems to be inspired by brand ambassador, Gwen Stefani. The one we have is the original special edition with a different packaging but it looks like now the shade has been included in the main collection.
A few years ago Revlon selected specific shades and split them into two sub-collections: The Street Chic Collection and The Sheers Collection. However, this is no longer the case and now all colors belong to the main Super Lustrous family.
BuyMeBeauty currently has 24 discontinued shades. These colors can't be found at any store, only online. Most of them are colors that can be easily substituted by a newer one, but some like 240 Sandalwood Beige were very unique. It's still a very popular shade even after being discontinued.
There's also the case of 616 Wink for Pink. This color was available in the formulas Creme and Pearl--which we have-- but they've both been discontinued and now you can only find Wink for Pink in what we assume is the creme version.
Something to note, most of the discontinued shades were dark and copper-like. This makes me think that it is a color that has slowly become less popular or substituted by gold or even mauve. Mauve is definitely a color that has taken over as a favorite in recent times.
Overall the premise of the Super Lustrous Lipstick collection and the reason why it's one of the world's most popular lipstick it's because of their advertising campaigns celebrating diversity. They encourage people with all kinds of skin tones to enjoy the colors and it has been that way for over 30 years. It's a relatively affordable lipstick, comes in a great variety of colors, keeps your lips moisturized, and lasts fresh for a good amount of time. You won't ever regret purchasing a couple of Super Lustrous Lipstick!
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