Allure asks our CEO: Why does your favorite makeup get discontinued?

As published in by Renee JaquesHere's what some people do when they find out that the last tube of their favorite lipstick has suddenly become discontinued: take a cotton swab and dig out every tiny scrap from the bottom of the tube, smear it on their lips, and savor that last bittersweet moment of lipstick bliss. Then there are the other people, the ones who spend hours scouring stores and online shops for every last tube, stashing them away in the back of their refrigera …
11th Jul 2016 Renee Jaques

Must Have Face Makeup: Primer, Foundation, Powder, and Minerals!

Face makeup is the most important part of your makeup look as it evens out your complexion, brightens you face, and provides a smooth base for the rest of your makeup application. But with so many different options from primers, liquid foundations, powders, and minerals, how do you know which one is best for you? We’ve broken it down for you by category and also shared our favorite picks for each one!Primers: Priming your face before you apply your makeup is an absolute must- it evens out …
10th Aug 2015

Master the Perfect Smoky Eye: The Ultimate How-To!

Creating the perfect smoky eye is probably one of the hardest makeup tricks to master. Between choosing the right eye shadow shades to pair together, to actually applying the entire look all the way down to the mascara, it isn’t an easy process. But we think that if you’re armed with the right makeup, the application comes so much easier! First off, every good makeup look starts with a primer. Primers allow you to create an even base to apply your makeup, allowing it to last much longer an …
6th Aug 2015

Must-have Makeup Monday: Almay makeup to wake you up this week!

We’ve got some good news, and some bad news. The bad news is it’s Monday (ugh.) But the good news is that it’s Must Have Makeup Monday on the BMB blog!! We love sharing with you some of our favorite makeup items that we think you’ll love, and this Monday, we’re all about makeup that will keep you going through the week, keeping your face bright and gorgeous. Almay, a brand that is all about being natural and hypoallergenic, knows what it means to create “Wake Up” makeup. These items will h …
27th Jul 2015

Summer Beauty Essentials

Summer has been in full swing and we know you are enjoying every minute of fun like we are! Here are a few of our summertime beauty essentials to keep your makeup routine on point with the season: 1.  Can we just say that BB Cream is one of the best beauty products no matter what season?! But, we are especially obsessed with this Rimmel BB Cream Beauty Balm for summer because of its 9-in-1 Skin Perfecting formula. Let us give yo …
16th Jul 2015

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