Description
Key Features:
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16-Hour Transfer-Proof Wear: Stays locked onto your lips through meals, drinks, and kisses without smudging or leaving marks behind.
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Elastic-Color Technology: Formulated to move naturally with your lips, preventing the color from cracking, flaking, or gathering into fine lines.
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Conditioning Topcoat Seal: Features a deeply hydrating companion balm that seals in color while providing continuous comfort and a healthy shine.
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Fade-Resistant Pigments: Delivers intense, high-definition saturation that retains its depth and brilliance all day long without fading.
Ideal for:
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All-Day Events: Perfect for brides, wedding guests, or professionals enduring long shifts and conferences.
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Busy, Active Lifestyles: Anyone who wants bold lip color without the hassle of reapplication throughout the day.
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Flake-Free Preferences: Users who love liquid lipsticks but hate the typical tight, drying, or peeling sensations.
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Mask-Friendly Wear: Ideal for those looking for a truly smudge-proof color that won't rub off onto fabrics or face coverings.
Pro Tip:
For a completely seamless finish, avoid pressing or rubbing your lips together while the liquid base coat is drying. Letting it air-dry completely undisturbed ensures the pigment forms a perfectly even, unblemished bond that stands up to 16 hours of wear.
This is the newer package of this product. For the classic original shades click here.
Please note : Price may vary by shade
Shipping & Returns
SHIPPING
Orders placed by 8am will be processed on the same business day. Orders placed after 8am will be processed on the following business day.
| Shipping Method | Shipping Price | Processing Time | Total Delivery Time |
|---|---|---|---|
| Standard | $5.95 | 1-2 Business Days | 4-10 Bus. Days |
| Expedited | $7.95 | 1-2 Business Days | 3-5 Bus. Days |
| 2 Day Guarantee | $12.95 | 1 Business Day | 2 Bus. Days |
SHIPPING CARRIER
All Standard and Expedited orders are shipped USPS First Class Mail or Priority Mail.
2 Day Guarantee orders are shipped with Fedex. Please note: Fedex does not deliver to P.O. Boxes.
CANADA
Estimated arrival in 7-18 business days with potential delays due to customs. Shipping starts at $17.99, see our Shipping Policy for more information.
RETURNS
If you are not satisfied with your purchase you may return any unopened items by mail within 30 days of receipt. Please contact us at customerservice@buymebeauty.com or by phone at 954-568-7150 to initiate a return. For more information, see our Return & Refund Policy.
PLEASE NOTE
BuyMeBeauty receives products from manufacturers in various packaging. Packaging may vary per product. Some products may come in their unsealed retail packaging but they have not been opened.
For more information please visit our Terms & Conditions.
Customer Reviews
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Best lipsticks
Love, love, love it. Best color and long lasting colors for all day wear. So glad I found where I can buy discontinued products. Thanks so much. And the service is great and courteous and shipping is fast.
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Help!
My favorite is #720...Second is #710. Where do I find #720???
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Best Ever
Best lipstick I've ever used
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Good colors
I love this color on my lips
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Everything that I expected.
Fast shipping great product thanks.
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love this lipstick
Hate that they have taken this out of stores just glad to be able to get it through buymebeauty.com
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COLOR 501??? WHY DISCONTINUED
Love this lipstick! Been using it forever, but it seems that color 501 has been discontinued. Still use it, but broken hearted without 501. Thank you for carrying it!
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Love this neverfail lipcolor
This is the best product I have found.I am a senior citizen and my lips dry out a lot.This product does not dry them out and lasts all day as well. Loreal is the best brand,I have tried others and they just do not compare.It is the best I wonder why it has been taken off the market because it is so good,believe me I looked.Until I went online to find it,made me very happy.
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L'Oreal Infallible Never Fail Lipcolour - Best Lipstick Ever
Don't know why L'Oreal took it off the market. Buymebeauty got it to me quickly though - thanks!
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Favorite lip coloring
I've been using LOREAL INFALLIBLE NEVER FAIL LIPCOLOUR for several years and LOVE IT! Lasts on the lips - and even when some wears off it leaves color blush to my lips that lasts even longer.
