L'Oreal's first whipped matte gloss. Infallible Pro Matte Gloss is an intense, high-pigment collection of shades that deliver long-lasting color with a matte finish. The pro-sculpt applicator helps shape and add dimension to your lips effortlessly. Apply starting in the center of your upper lip and work your way to the edges, following the contour of your mouth. Repeat the same motion with your bottom lip and fill in. The velvety soft texture offers all-day comfort and it's non-drying.